Clarity, strategy, growth for engineering leaders.

Your experienced partner for
what's hard, what's next, and what matters.

How can I help you achieve your goals?

  • Lena Reinhard running group coaching for leaders

    Leadership Coaching & Mentoring

    Accelerate your growth as an executive, senior manager, or technical leader with a trusted partner

  • Public Speaking Coaching

    Tell your story with confidence & land it. Become the presenter you want to be—and move your audience.

  • engaging Presentations

    Bright ideas, bold delivery, big impact: Insight-packed talks and inspiring keynotes that motivate audiences

  • Custom Offsite/Onsite Workshops

    Don’t let your off-site just be a one-off that changes nothing: Highly engaging, transformational events

  • Intensive Group Training

    Rapidly upskill newer technical leaders and people managers in your organization

  • The playbook for Middle Managers

    Stuck in the middle? I’ve got you: With strategies and practical tips to thrive in a difficult role

  • The guide to Engineering Productivity, measuring, and improving it

    Productivity isn’t just “doing more stuff, faster.”
    Get done what really matters.

Black and white photo of Lena with wavy hair sitting at a table, gesturing with her hands as she speaks, with a notebook and pen in front of her.

Benefit From My Expertise as
a Seasoned Leader

An experienced SaaS co-founder, CEO, startup and scale-up VP Engineering, turned Coach, Mentor, and Facilitator.

Trusted by leaders at companies like

Leadership Confidential Podcast

Real Talk on Hard Things in Technology, Finding Community, and
Becoming the Engineering Leader You Can Be

Listen Now

Guides to Uplevel Your Work

The Latest For Leaders at All Levels.
Browse all and get new articles via RSS feed and my newsletter.

Mastering Middle Management:
A free playbook

Do you feel stuck in the middle between your senior leader boss and the lower level leaders reporting to you?

I've got you: With practical, proven strategies to steer your teams to success and thrive in the important, yet often-overlooked role as a middle manager.

Get the complete playbook.

Conference talks & podcast highlights

Read and watch more, or contact me to bring a unique perspective from an
experienced leader and inspiring keynote speaker to your event.

We Were Meant to Be: On Tech, Hype, Being Human, and Making a Future

A Talk About Nothing

Strategic Work For The Busy Leader

What Engineering Managers should do (and why we don’t)

Upcoming live talks and workshops

  • O'Reilly's Tech Leadership Tuesday

    Online Q&A and Discussion—Why Software Engineering Is Becoming Engineering Leadership with Gregor Ojstersek

    Engineers now generate code more than they write it and review code far more, so the actual bottleneck has moved to decisions: choosing the right problem, making trade-offs, validating assumptions, and deciding what not to build. Gregor and Lena will explain what this trend looks like across different company sizes (from big nontech companies still evaluating AI, to startups where engineers wear five hats and there are no PMs), what leaders should hire and promote for when judgment is the new scarce resource, and what the shift means for how you structure and lead engineering teams now.

    October 6

    11am-Noon Central Daylight Time

  • T3 CTO Summit

    Keynote—Here and Ready for the Great Beyond: A Conversation Among Friends

    Many of us leading through this moment spend a lot of time caught in the middle of it all: Between peak hype, the pressure to make it all happen, right now, and the reality of your organization, teams, and tech. To begin our day, we are going "beyond the hype", in this opening sessio. We create our shared starting point to move beyond, together. Come as you are. You're among friends.

    Workshop—More details to come!

    October 9

    Berlin, Germany

  • FFConf 2026

    Talk—We Were Meant to Be

    Between layoffs, AI hype, and a barely-recognizable industry, many of us in tech are wondering: now what? This talk takes you on a journey to look for answers in unexpected places — and finds something much greater & more beautiful on the other side.

    November 13

    Brighton, UK